The Shareholder Advocate, LLC is a New York based company founded upon the premise that individual shareholders of public companies, particularly micro and small cap companies, have insufficient power or resources to influence management and their boards. Quite often these smaller public companies have few if any major shareholders who are willing to use their equity positions and their financial resources to influence management and seek positive changes in a particular company. Shareholders at hundreds of micro and small cap companies lack a true "advocate" who will advance their interests by uniting shareholders and drawing strength from their combined shareholdings and resources.

The Shareholder Advocate, LLC was formed to fill this void between powerless shareholders and poorly performing management and unresponsive or passive boards. The company's founder, Richard Macary, created the "Advocacy Trust" as a tool for shareholder activists. The Advocacy Trust concept enables shareholders to unite for a common purpose and to empower an Advocate (Trustee), by their support and direct financial contributions, to execute and achieve the Trust's goals. The Shareholder Advocate, through its creation of the Advocacy Trust concept, is leveling the playing field between shareholders and poorly performing management and their boards. The Shareholder Advocate, LLC owns all intellectual property rights on the Advocacy Trust structure and concept.